Workers Owed Wages
Our multi-platform, bilingual launch for the Workers Owed Wages campaign—turning an overlooked government database into a personal call to action (“You might have money waiting”) —resulted in nearly $22M returned to more than 4,800 workers in 2024.
Our excellent Wage and Hour Division executive produced this project through my shop. I supervised the video products looking over pitches, actor reels, storyboards, scripts, providing notes, and getting leadership approval on final products. My graphic designers created media buy content, informational posters, social media posts, and internal communication products.
You can see below some of the news clips generated by the campaign.