Hi, I’m Ray Flores.
For the last eight years, I’ve led creative strategy at the U.S. Department of Labor, helping shape how labor issues are shared with the public. Creative operations are my passion, and I’m excited about the next opportunity to help organizations communicate with impact.
Take a look below—I’ve pulled together some of my work across video, design, photography, and strategy.
As a Creative Services leader, here are some ways I can contribute to your team:
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Multimedia Leadership
Creative leader with 25+ years of experience directing high-impact multimedia campaigns and products across video, motion graphics, photography, design, and live events—translating complex policy and issues into compelling, audience-driven storytelling.
My references will vouch that I’m not only a leader but a trusted team member who builds relationships that make teams stronger.
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End-to-End Producer
Multimedia projects are my passion and I love to pitch, write, shoot, edit, and deliver polished content across platforms and formats—with minimal oversight. I thrive in fast-paced environments, striking a balance between quality and speed. I bring a deep understanding of today’s digital audiences and an enthusiasm for emerging tools, formats, and storytelling approaches. Whether it's crafting Emmy-winning features or turning around same-day event coverage, I stay curious, adaptable, and elevate the teams I work with.
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Creative Operations Excellence
Led a lean, high-performing creative team that fulfilled hundreds of video and multimedia requests annually—including explainer videos, social media content, event photography, live productions, and reports to Congress—consistently delivering high-quality work on tight deadlines for senior leadership.
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Accessible, Inclusive, and Brand-Aligned Storytelling
As Director of Creative Services at the U.S. Department of Labor, I’ve led department-wide efforts to ensure content meets accessibility standards, reflects diverse voices, and reinforces consistent branding. From bilingual vertical video campaigns to federal-wide brand rollouts, I’ve prioritized inclusive design and messaging that makes every learner feel seen, informed, and engaged—while maintaining visual excellence at scale.
